The Hella European Cigar Lighter Plug is a perfect fit in Mercedes, Porsche, German VW, Audi and other European makes where the US standard Cigarette Lighter Plugs are a bit smaller and don't always fit properly.   The Hella BMW Motorcycle Accessory Plug is for the power accessory jack on BMW Motorcycles for heated clothing and other accessories.   An advantage of the BMW Motorcycle Accessory Plug is that it has  positive, click-in connection specifically designed to compensate with the vibration found in the motorcycling environment.

The Cigarette Lighter Power Plug converts to the BMW Motorcycle Power Plug as you can see in the image below left. These are not pre-wired. The end-user must either crimp or solder connections.